Google likes incoming links, especially links from high-ranking, on-topic pages that include keywords in the link text. Google doesn’t like over-optimized, high keyword densities and over use of keywords in headings, etc. like they use to.
Yahoo, on the other hand, looks at on-page factors more, such as keyword density, keywords in headings, etc. That is […]
Search Engines are hard to tame, that’s for sure. But if
you can get on their good side, search can be your biggest ally when it comes to generating tons of free traffic to
your business web site. Not many people understand how search engines think. So, search
engine “optimization” ends up either ignored or
left up […]
Having search engine optimisation Melbourne as a tool for advertising is a powerful weapon within the cyber world. Want to know what SEO means and how it works to help you boost your advertising and marketing capabilities? Here’s how. Let’s say you have all the things needed, great content, striking website, and good choice of […]
Getting your website listed in the search engines is relatively easy if you submit it, but even if you don’t you can still get your website indexed by the larger search engines by following a few simple tips. The reason for this is the search engines spiders search the web on a daily basis looking […]
Defining Meta Tags is much easier than explaining how they are used, and by which engines. The reason is very few engines clearly lay out what they do and do not look at, and how much emphasis they put on any one factor. So, we’ll start with the easy part
Meta Tags are lines of HTML […]
Search engines are frugal things. (Froogle, too, haha! Sorry, lame joke) They take many, many things into consideration when ranking your pages. Below are some things you should do to be sure you’re ranked as high as possible.
Keywords
Go for keyphrases, not single keywords. Unless you want to spend the next 3 […]
Search Engine Optimization (SEO) is big business. Many Internet companies proclaim that they can increased your web traffic and page ranking. Of course, they charge big bucks to help you improve your web site traffic. What you are really paying for is their so-called expertise or what some call intellectual capital. This leads to […]
In October 2002, the Yahoo! portal changed the way it delivers search results. In the past, the most prominent results were exclusively culled from websites listed in the Yahoo directory itself. Since October, sites listed in the Yahoo directory no longer enjoy this privileged status.
The Google search engine now drives the primary search results on […]
In one of my articles, I discussed how to market your web site link twice. It detailed out how to promote not only www.yoursite.com but how you should also promote your site without the www., like this: http://yoursite.com.
This article is to talk about promoting ALL of your pages within your marketing campaign. See, most of […]
If you’re anything like me, you have a favourite search engine and you’re loyal to it.
You never use any others (which made this research difficult for yours truly), insist
yours is the be-all and end-all and you even go so far as to deny any shortcomings
it may have. But is your search engine truly the best? […]